Cassidy Pruitt joined the Institute for Advanced Learning and Research (IALR) in 2023 and currently serves as the Research and Communications Analyst for the Southern Virginia Regional Alliance. Pruitt is responsible for supporting economic development throughout Southern Virginia with research and marketing initiatives.
Prior to joining IALR, Cassidy worked in the private and public accounting fields, where she handled several accounting functions like payroll, cost management and taxes. She has also served in the marketing field, where she managed digital, brand, and print marketing. Most recently, before joining IALR, Cassidy worked as the Enrollment Marketing and Communications Manager for Averett University, where she helped recruit and retain students for the university through her marketing efforts.
Both from Averett University, Pruitt received her Bachelor of Science in Business Administration in 2020 and her Master of Business Administration in 2022. She currently serves as a member of the American Marketing Association, Virginia Economic Developers Association and Chatham First.
