Over $15,700 Raised for Local Charities

Decorating the Trees for a Cause is a program sponsored by the Institute for Advanced Learning and Research (IALR) that raises money for local causes and charities while bringing the community together in the spirit of the holidays.  Over the past six years more than $70,500 has been raised through this program.  Participants setup and decorate a tree in honor of a chosen non-profit organization.  Community members vote for their favorite tree or charity by giving a monetary donation.  All participants receive 100% of the donations made for their trees.  The two trees earning the most donations received a bonus of $1,400 for first place and $850 for second place.

The Goodyear tree raised the most money and was awarded a $1,400 bonus for a donation total of $5,719.29 to the United Way of Danville – Pittsylvania County.

“Goodyear-Danville is so grateful for all United Way does for our community and we’re glad to be able to support them in a meaningful way, especially as we approach the holidays.  Thank you to everyone who supported the Goodyear tree,” said Laura Singleton, Communications Manager for Goodyear-Danville.

“Goodyear sets a gold standard for supporting community service work.  United Way of Danville Pittsylvania County greatly appreciated all their hard work as Campaign Chair for 2016-2017,” said Traci Petty, United Way Director of Community Impact and Operations.

The SPCA of Pittsylvania County tree came in second place for a total donation of $3,688.68 including a bonus of $850. 

The third place bonus of $450 was selected by a random drawing and was awarded to God’s Storehouse.  The organization received a total of $698.73.  The bonus awards were sponsored by Centra, JTI, and Sodexo.  The total donations made to over 50 local charities and causes was $15,736.

Public voting took place November 28 through December 21. 

Photo: Representatives from Goodyear and Traci Petty with the United Way Danville Pittsylvania County stand in front of the winning tree.